https://www.hildebrandstudios.com/home daily 1.0 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/0a6a4a0b-56cf-4cfe-9541-45e357986dbd/lauren+board+4.png Home - hi, there. Welcome to my little corner of the internet. It’s nice to meet you. I’m Lauren Hildebrand - a content strategist, creator, artist, director, designer, dreamer - or as I like to say “jack-of-all-creative-trades.” I’m passionate about building brands and helping other entrepreneurs grow their businesses. From initial identity development to social content creation, hildebrand is your one-stop-studio for all things creative. https://www.hildebrandstudios.com/about daily 0.75 2024-07-15 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/055bb28c-9af0-4fb6-9c27-d0bad8ff4764/BF46E883-10D8-4587-BAE3-92875DF32996.JPG about - hi, there! I’m lauren. By day, I develop powerful brand stories for a variety of national and international clients through digital/content strategy, custom graphic design, original photography/videography, illustration, and community management. By night (& weekends), you can find me shooting weddings, managing my small Etsy art shop, figure skating with friends, cheering on the Raptors, planning my next bucket list adventure, or baking something sweet (most likely, snickerdoodles). _ Ready to take the next step? Don’t be shy, I love meeting new people - email me at lauren@hildebrandstudios.com or slide into my DMs at @hildebrandstudios. https://www.hildebrandstudios.com/services daily 0.75 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/11545267-f9f6-49ca-9d67-a58300401a4b/Branding.png services - brand identity development. From logo design to photography style, we develop brand identity systems to help maintain a consistent voice and vision across social platforms and throughout all messaging. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/8fa84e89-4ca7-41ab-8901-6add4a2ff9ad/Content.png services - content creation. Whether you need a months’ worth of social content or a one-off Reels post, we offer a full range of affordable content creation services in-house to meet our clients’ needs. photography & videography (product, studio, lifestyle, event) digital illustration (Adobe Illustrator, Procreate, Photoshop) graphic design (presentations, social templates, lead magnets) copywriting (social and web content) https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/a1a0aa24-90f5-41b3-ab43-9431a564cb6f/Social+Strategy.png services - social strategy. Strategies include core content pillars, recommended social channels, platform roles, creative direction, grid templates, an appendix of best practices, and access to social planning tools. https://www.hildebrandstudios.com/client-experience daily 0.75 2022-02-14 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/16ff9927-6605-4043-8a25-a6a0e3d50b71/ASICS.png client experience https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/37835ffd-59ed-422b-9184-02b1c4f87f09/Astro.png client experience https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/6aa2dd96-16bb-45b3-975c-9e3eda3730f3/BELIF.png client experience https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/efcc42c8-a3d3-4aa0-aa03-f7ee7a590908/bugaboo.png client experience https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/1d9df357-4163-42c0-bdf5-713a6638ddf8/Charlotte.png client experience 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https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/f9c52304-3c5a-43dc-99e1-123045cc6d62/Screen+Shot+2022-02-03+at+1.50.12+PM.png etsy shop https://www.hildebrandstudios.com/branding-process daily 0.75 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/30fa4b57-4775-45bb-9810-3d1425787f30/Screen+Shot+2022-02-13+at+4.11.17+PM.png branding process - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/efce47f4-1218-4e1d-9ab8-e0ee95a7c3b1/Screen+Shot+2022-02-14+at+5.32.02+PM.png branding process - STEP 2 Next we build a Pinterest mood board to inform the brand design and guide the overall vision https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/d18a1aa1-45d1-43db-b7c6-5ca0bb486d3f/Screen+Shot+2022-02-14+at+6.14.44+PM.png branding process - Make it stand out Whatever it is, the way you tell your story 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branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/8340f0bf-5d6a-48a4-9f25-bc36905965b5/Brand+Square+pupculture+Mock+copy.jpg portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/f27d164b-1c95-47a4-a198-f6694d817efe/Screen+Shot+2022-02-13+at+4.23.42+PM.png portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/94fa2791-2f49-4049-819d-6ebff1e432e7/Brand+Square+Jansel+%26+Co+Mock+copy.jpg portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/87133745-b0a7-47a8-8dc6-26d1a4bd7b09/Screen+Shot+2022-02-13+at+4.19.33+PM.png portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/c229c01b-aae6-4855-9c3f-067157384c6a/AA+mock_Caregiver+Mock+copy.jpg portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/644f7dfd-9d70-48fd-ab17-b4edcbc4ea84/Screen+Shot+2022-02-13+at+4.24.15+PM.png portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/cbb7ff89-db43-4bb4-80cc-ba74f3a2a662/Branding+Doc_Caregiver+Mock+copy.jpg portfolio - branding & logos https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/09e6d5e9-5382-4517-93ea-5ea264db3442/Screen+Shot+2022-02-13+at+4.22.32+PM.png portfolio - branding & logos https://www.hildebrandstudios.com/portfolio/iapw monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/87a13a71-af90-4494-9603-5f081b800ff8/Screen+Shot+2022-02-13+at+3.43.30+PM.png portfolio - in a perfect world - SOCIAL & CONTENT in a perfect world Who: Non-profit giving kids the tools and platform they need to make a difference in their communities and across the globe. Work: Brought on to update their social media strategy and take over social media management. They have been a client since 2019, the same year I traveled with them to Rome to capture original content of the IAPW team at the I CAN Children’s Summit. Today, my responsibilities include building weekly content calendars, creating original graphics, social media reporting, and supporting overall marketing efforts. Social Media Strategy Content Creation Social Templates Community Management Social Reporting https://www.hildebrandstudios.com/portfolio/capital-hair-loss monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/f1cbfa93-89e5-462d-a48a-3a78519b59b9/Screen+Shot+2022-02-13+at+3.49.57+PM.png portfolio - capital hair - SOCIAL TEMPLATES capital hair Who: Clinic that offers holistic and medical treatment options to reverse hair loss or specific scalp conditions. Work: Social templates for Instagram and Facebook that compliment and reinforce new branding. https://www.hildebrandstudios.com/portfolio/grande-marque monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/7c708d5a-5fe6-4532-9d14-ad9a075014ea/DuckConfitPackaging.jpg portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/ef509ba1-1ff0-46cf-86f0-31d8fc417afa/Screen+Shot+2022-02-13+at+3.59.13+PM.png portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/131f7b69-d8f8-4b5a-979a-bc900f8d411b/Screen+Shot+2022-02-13+at+3.59.23+PM.png portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/2a186351-e14b-481f-9844-3d870bb4f1b0/Screen+Shot+2022-02-13+at+3.58.01+PM.png portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/a99eda09-1eea-4ee4-88c7-2f9c59e153d8/Screen+Shot+2022-02-13+at+3.54.11+PM.png portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/8bc33648-8ef4-4dcd-bb6d-364ebb9ebe7e/Screen+Shot+2022-02-13+at+3.57.23+PM.png portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/106937b0-8426-486b-898a-ba322432c455/ChickenLiverPackaging_V2.jpg portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/a5d45176-1d84-4079-8737-1b94424135c9/Packaging+3D+Mock+V2.jpg portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/8b8672f8-60ee-4c19-be71-44642ced2b97/ChickenLiverPackaging.jpg portfolio - grande marque - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.hildebrandstudios.com/portfolio/wild-melon monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/0bd23d29-2729-4306-bdc1-fa33437dfebf/Screen+Shot+2022-02-13+at+4.10.13+PM.png portfolio - wild melon - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/16847528-130f-43da-876a-ef546672056c/Screen+Shot+2022-02-13+at+4.11.00+PM.png portfolio - wild melon - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/30fa4b57-4775-45bb-9810-3d1425787f30/Screen+Shot+2022-02-13+at+4.11.17+PM.png portfolio - wild melon - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.hildebrandstudios.com/portfolio/sapsucker monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/4332b070-08b3-46ce-9665-108dfec4cda7/Screen+Shot+2022-02-13+at+8.45.50+PM.png portfolio - sapsucker - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/689a7f76-30af-40a3-a23a-915884afa604/Screen+Shot+2022-02-13+at+8.46.03+PM.png portfolio - sapsucker - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/6b5c585d-30a8-4124-9ac3-08512ecc5e38/Screen+Shot+2022-02-13+at+8.42.22+PM.png portfolio - sapsucker - contests & collabs Part of my social strategy includes finding opportunities to align Sapsucker with like-minded businesses, creators, and communities to build credibility and grow our audience base. I’m responsible for finding these partners and nurturing the relationships to produce cool content or host social giveaways, like this one with Covered Bridge Chips! This contest generated over 530 entries and grew our IG following by 2.5% (+247 followers). https://images.squarespace-cdn.com/content/v1/613b8ea5e7f89325d4652aa3/87a54599-8702-4689-970f-b78e000313af/Screen+Shot+2022-02-13+at+8.48.50+PM.png portfolio - sapsucker - ambassador program Customers trust their peers, friends, and people they admire more than the companies selling the products and services they buy and use. Influencer marketing proves to be an effective tool in growing the Sapsucker network and reaching new customers. I lead Sapsucker’s ambassador program and influencer marketing initiatives. To ensure a steady stream of content, I’ve implemented an always-on influencer approach paired with targeted campaigns at key calendar moments to drive acquisition and awareness. I am also working on automating our ambassador program to simplify outreach and onboarding, build brand love and increase online reach.